Field guide

Your first affiliate program: a practical field guide

Choose a paid-purchase rule, invite the right people and test the journey before publishing.

Practical guidance · illustrative examples · not legal or financial advice

1. Choose one purchase to start with

Pick a product or service you already sell, not an untested promise. Decide which paid purchases qualify, and write down exclusions. If you sell locally, distinguish the customer benefit from the partner reward. If you sell online, identify the exact checkout that will report payment. Neither a lead nor an unpaid invoice qualifies in this release.

2. Work through the economics

Choose a fixed or percentage reward that you can fund. Consider customer discounts, refunds, product costs, payment-provider charges and operating work separately. Do not start from a made-up margin. Illustrative only: $100 of eligible paid spend at 5% creates a $5 commission; paying that $5 externally may also create the configured platform payout fee. The subscription is a separate cost.

3. Write the agreement people will actually read

State eligibility, permitted promotion, attribution rules, hold period, payout minimum and how questions are handled. Explain what happens after a refund and when a reward can be held for review. Do not promise lifetime rewards or automatic transfers. Your business sets and honors its agreement with the partner; the platform records the process.

4. Invite a small, relevant group

Start with customers and contacts who know the business. Ask how they plan to share, and approve them intentionally. Give them accurate material and a clear disclosure example. Heaven’s Edge does not provide a marketplace of ready-made affiliates. An invitation draft is not an email already sent.

5. Test the full paid journey

For online checkout, test referral matching, signed paid events and refunds with the configured provider or server path. For local offers, test personalized link → customer pass → staff scan or code → manual register benefit → paid claim → finance review. Scanning alone must not appear as earned commission. Test records stay separate from live reporting and payouts.

6. Publish separately, then operate consistently

A draft lets you review copy and economics without making the program public. Use the readiness-checked publication step when live conditions are met. Check claims and commissions regularly, keep payment evidence and tell partners the real status. An export is not a payment, and attribution is not proof of incremental revenue.

A starting checklist

Before sharing: a real product; documented eligible amount; reward you chose; partner agreement; approved promotional material; configured tracking or verified manual process; trained staff where applicable; a finance reviewer; and a funded external payout process. Milo’s guided forms help organize these choices, but you remain responsible for the facts and final confirmation.